- The changing face of globalization (transformation from exporting to multi-nationals to truly distributed global enterprise).
- The rising tide of information (more devices, need for real-time analytics).
- New business models that are evolving as new technology arrives (B2B, B2C, new uses of the Internet, rise of social networking).
IBM is using an internal cloud to help researches understand these trends. Google, Univ of Washington, and 6 other universities are also working on how to design apps for the cloud.
Thank you to Vinay Pai's blog for this insight.